Colgate Sensitive toothpaste is an everyday toothpaste for patients with dentine hypersensitivity.

• A unique combination of Potassium Citrate and Sodium Monofluorophosphate delivers unbeatable dentine hypersensitivity relief. Potassium Citrate itself has a direct desensitising effect on the pulp nerve fibres in the dentine tubules.
• In an eight week clinical trial, both Colgate Sensitive and a competitor toothpaste brand provided statistically significant improvements in dentine hypersensitivity
• In patient tests/consumer research Colgate Sensitive performed significantly better than a competitor toothpaste brand on taste
• It's fresh and pleasant taste provides more than patient approval. It can help ensure improved compliance levels in users, safeguarding ongoing protection against dentine hypersensitivity